Streetlight News

The mission

Streetlight News, formerly Big If True News, is a news site that focuses on social justice and housing news nationwide. They wanted a lot of illustrative elements that were serious and non-partisan. Because they were changing their name, they also needed to change their website, and digital and print materials.

Services

• Branding and logo

• Website Redesign

• Illustrations

• Print and digital materials

The outcome

After understanding the insight from the client, I developed a logo and brand that suited their audience. Creating hand-drawn images with bold background colors helps tell the stories that they are trying to convey. Their new logo is angled so that it looks like a light is being shined on it.

The Greater Oklahoma City Hispanic Chamber of Commerce

THE MISSION

The Greater Oklahoma City Hispanic Chamber of Commerce logo hadn't changed in about 20 years. They wanted to keep the same color palette and wanted a circular logo as a secondary option to use. They wanted some South American representation incorporated into the logo. 

SERVICES PROVIDED

• Logo update

• Brand Style Guide

• Stationery Assets

THE OUTCOME

After understanding the insight from the client, I developed a logo that suited their audience. I presented them with two options, see below. 

The first logo was chosen to represent the Hispanic Chamber of Commerce. It has a pyramid in the center of the H representing the indigenous monuments in South America.  The runner-up logo has a bird-like symbol shaped like an H, similar symbols are used in South America to represent either a condor or other majestic bird native to the area.

United Neighbors in Defense Against Displacement

Report Design for UNIDAD

The United Neighbors in Defense Against Displacement (UNIDAD) coalition is the product of a community collaboration formed to prevent the displacement of residents in South Central Los Angeles and to improve the health and economic well-being of low-income communities of color through responsible development. The goal of this project is to create a report that gives an overview of the housing crisis of Council District 8.